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Whistler’s musical extravaganza

Thievery Corporation announced as second headliner of Whistler Music Festival

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Breton Murphy, spokesperson for Tourism Whistler, said the partner organizations are very pleased with the progress the Festival Network has made to date on their promised deliverables, especially now that they have confirmed the line-up, and they are now moving forward to actively promote the event.

They hope the Whistler Music Festival will raise Whistler’s profile during the summer months and help attract more visitors to the area.

“From what we’ve been hearing, they’ve been hearing some positive response in terms of ticket sales,” Murphy said, adding that while Tourism Whistler isn’t selling tickets to the festival itself they are offering special accommodation packages that coincide with the event through Whistler.com.

Murphy said the Whistler Music Festival will focus on the baby boomer generation, which is a target market for the partner organizations, while still offering acts that will appeal to a younger crowd as well.

Tickets are $67.50 per day or $120 for both days, but there are special prices for locals, and Whistler-Blackcomb season pass and EDGE card holders. Locals can snag a daily ticket for $57 or pay $100 for both days, while Whistler Blackbomb pass and EDGE cardholders can get single-day passes for $55 per day, or a weekend pass for $99.

Pemberton Festival is just one week later, from July 25 until July 27, and a three-day pass is up to $259.50.

But Sweet said they have deliberately tried to keep the prices for the Whistler Music Festival low, especially for locals, so they can enjoy both festivals if they choose. So far they haven’t heard any complaints.

“We’re offering a pretty good deal, especially for people within the Whistler region,” he explained, “…We’re trying to build a concert for them, and we’re hoping that they, in turn, realize that because we’re making it affordable and we think we have a really good value for the dollar… there’s a lot to see in your own backyard.”

They’re also offering volunteering options – people can work two four-hour shifts, helping with things like information booths, street teams, vendor setup, catering, and dressing room maintenance in exchange for free tickets to the festival.

Locals also won’t have the additional expense of finding accommodations or paying for camping, as the concert is within the Village.