Wanderlust, the travelling yoga, music and lifestyle festival, is returning to Whistler Aug. 1 – 4 for its second year.
With hundreds of yoga sessions, lectures, hikes and concerts, the offerings can be a little overwhelming and, to the uninitiated, slightly confusing. Basically, says co-founder Jeff Krasno, you will see passholders toting their yoga mats all around town, but there will also be free concerts and yoga events, along with reasonably priced shows by musical acts like Moby.
Pique caught up with Krasno over the phone days before the kick off to talk more about how organizers choose the lineup, which are the must-see acts and how the heck they decided to combine music and yoga in the first place.
For a complete schedule visit www.wanderlustfestival.com.
Pique: How did you choose the musical acts this year?
Jeff Krasno: There's a mix of criteria we look for. The first one is after doing yoga and hiking and going to lectures during the day, we found people really want to dance at night. We try to find music that's conducive to people moving their bodies. We tend to have a group of people who are fairly gifted with their bodies in one way or another... We also try to find musicians that align with the underlying ideals of the event. Last year we had Michael Franti. He's a yogi and he not only gave a big concert performance, but also accompanied (yoga instructor) Seane Corn... Moby has been on tour for most of the summer. He's really invested in the event. He does an incredible DJ show at night. On Sunday, he ends the festival with a touching acoustic show with a violinist that couldn't be more different than his DJ show. He also manages to give a lecture in there and he's taking yoga classes throughout the day. The (other) criterion is a discovery element. For example, this year we have a band from Paris called Caravan Palace. They're just like one of the best live bands in the world in my opinion. People are coming for the overall experience. It gives us the ability to surprise people and discover things.
Pique: That's interesting. So you have more freedom with the music lineup because it's not the main draw?
JK: From the beginning we never wanted to be headliner-dependent where it's like if we didn't book Radiohead then, oh no, will we be able to have the festival? It is very liberating from a promoter's point of view, to some degree, to have that liberty to curate and let people discover and hope that people are showing up for the overall experience because they trust Wanderlust. It sort of speaks to a little bit of Wanderlust's development in the first place. It was founded by my partner Sean (Hoess) and I, who came from the music business, and my wife Schuyler (Grant), who is a yoga teacher and owns a number of successful yoga studios in New York. We combined our strengths and connections to put on Wanderlust.