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Letters to the Editor

Free bus rides, suburban design breeds fatties, Pemberton's commute,
more on muni hall, elbowing the minor hockey folks, front line tips


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Perhaps if you are possibly thinking about booking another similar curling event you could consult with the local community first. Also, how about using Squamish’s Curling Rink and make the “viewers in the U.S.” aware of other communities in our Sea to Sky corridor and “contribute to one of the most significant 2010 legacies — building tourism” throughout this region, not just in Whistler Resort.

And a “Thank you” would be greatly appreciated too!

Kathy Macalister


Whistler Minor Hockey Association


It’s about sharing

As we welcome the winter season and ramp up our staffing effort for the anticipation of record-breaking skier visits, it is time that all of us who live in Whistler should rethink the meaning of “tourism”. Tourism has been the heart and lifeblood of our economy since our creation, so if tourism is about customer service then we should become better and better in delivering it.

I believe as a community, we have done everything we could to train our frontline staff in this aspect. We all know that our reputation as the No. 1 ski resort in North America will depend on how these new recruits and young people do their jobs and how well they service our guests. We surely hope that they have learned everything about customer service before the season starts, but have we communicated to them how to be a real Tourism Pro? How to become a true Ambassador of Whistler’s businesses or our community overall? How to persuade our guests to come back? More importantly, how to make somebody’s vacation a memorable one?

No doubt we taught our frontline staff everything they need to know about how to refer guests to restaurants/spas/activities around town, some local tips and a little bit of history about Whistler. But, one thing I notice is that we haven’t really explored/discussed much is the value of telling stories about our own individual journeys, about where we are from and how we ended up in Whistler. Our visitors know that we all come from other places to work and live in this place; that the majority of the people who live and work here were not born here. Therefore, the majority of the people here must have their own journey worth telling to others, including what they learned along the way. To really enjoy this job, we all need to be good storytellers, because we are all tourists in a tourist town.